function bio(id) {

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	bios[0] = "<h2>Bryan Atkin - Executive Chairman</h2>With an international reputation for creative and innovative approaches, and over 35 years' top agency experience, Bryan is especially well known for his expertise in all aspects of industrial, commercial and institutional research.  He is a leading thinker on<ul><li>Product development</li><li>Channel management</li><li>Pricing strategy</li><li>Market segmentation</li><li>Customer satisfaction and loyalty tracking</li></ul>";
	bios[2] = "<h2>Neil Swan - Managing Director</h2>Neil has over 25 years' agency-side experience, specialising in brand development and communications effectiveness.<br /><br />Neil brings his experience as Managing Director of The Research Business International and Head of Solutions Development for Synovate in Western Europe to the RS team.  A Fellow of the Market Research Society, Neil is a frequent speaker at industry events on brand strategy research and quantitative research issues.";
	bios[4] = "<h2>Mark May, Principal</h2>Mark is a consulting expert with great experience in the very broadest sweep of businesses and commercial issues, ranging from telecoms and wireless technologies marketing, mergers and acquisitions evaluations, to channels strategy for business-to-business products, all with a strong international focus.<br /><br />Before his consulting career, Mark worked as an internal consultant for McMaster Carr, Inc., one of the nation's largest industrial distributors. Mark has an MBA from the University of Chicago Graduate School of Business, and a BS in Economics from Rockford College.";
	bios[7] = "<h2>Tom Tahany - Project Manager</h2>Tom has had a long tenure at RS Consulting, starting as a Research Associate and then progressing to his current position as Project Manager. In that time he has worked in numerous industries and on a variety of assignments, including Channels Marketing, Needs-Based Segmentation, and Industry Landscaping Efforts.<br /><br />Tom has been instrumental in developing RS Consulting's unique and powerful approach for Competitive Intelligence and Strategy.  Working on both domestic and global projects, he works to leverage his industry knowledge and experience to provide the client with actionable, meaningful solutions.<br /><br />Prior to RS Consulting Tom was employed in Marketing and Development in the non-profit sector.  He has a B.S. in Marketing from DePaul University and an MBA from the Lake Forest Graduate School of Management Executive Program. ";
	bios[8] = "<h2>William B. Coulter, Principal</h2>Bill's very extensive experience in industry (wit/h Goodrich and Raytheon) brings first-hand understanding of real-world client issues to his consulting assignments.  Bill advises clients on key account management, direct and indirect channels management, acquisitions and joint ventures, product development process, new product introductions, and the challenges and demands of satisfying customer needs while fulfilling internal expectations.<br /><br />Bill has an MBA from the Harvard University Graduate School of Business Administration, and a BS in Business Administration and Economics from Bowling Green State University.";
	bios[10] = "<h2>Richard H. Barnes, Principal</h2>Since joining RS Consulting USA (formerly The Richmark Group), Richard has worked on a wide range of assignments in a variety of industries.  He has extensive experience with trade-off methodologies (particularly Simalto Plus) and helping clients develop new products and services.  Also he has worked with numerous start-ups and commercial/industrial distributors to evaluate opportunities and develop successful marketing strategies. Richard holds a BS in Chemical Engineering from Rensselaer Polytechnic Institute, and an MBA from Northwestern University's Kellogg School of Management.";
	bios[11] = "<h2>Richard T. Kerndt, Senior Principal</h2>Dick leads RS Consulting's team in Chicago.  A vastly experienced consulting practitioner, he has held many senior client positions in a wide range of industries, giving him an unrivalled breadth of marketing expertise on which to draw.   He continues to consult with high-tech and Fortune-1000 companies including 3M, FedEx, ITW, ExxonMobil, Navistar, and Xerox.<br /><br />A member of the American Marketing Association, Dick holds an MBA in Marketing and Finance from Northwestern University's Kellogg Graduate School, and a BS in Chemical Engineering from the University of Wisconsin.";



	document.getElementById('right').innerHTML = bios[id];
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